apartment therapy changing the world, one room at a time

Above, the zany Juice Clock for $45...comes in orange, lemon, or grapefruit, and is made from reclaimed and recycled HDPE (high-density polyethylene).

Unlike most products, Normal stuff is designed with a strategy for positive social and environmental impact over time. This is our mission - to deliver quality products that promote a healthy future.

Pictured right, the Square Daisy clock, ($69): sustainably harvested carbonized Bamboo ply with formaldehyde-free, low VOC satin finish.

Read more here about Normal's process, materials, and products.